A career without limits.

Date Posted: July 25, 2024
Category: Executive Team

Summary

As the Digital Solutions Coordinator, you will be responsible for supporting the planning, execution, and optimization of digital marketing campaigns and initiatives across digital channels. Working closely with our marketing staff, and our expert teams in applied ocean sciences, engineering, and operations, you will implement marketing strategies to increase ThayerMahan’s brand awareness and engagement through digital marketing and customer engagement. You will work closely with the Marketing team to deploy powerful storytelling and create engaging narratives across various communications channels, while leveraging creativity and graphic design expertise to differentiate us in the market and drive sustainable growth.

Overview

Have a passion for technology, innovation, and the ocean? Want to work at the exciting nexus of critical maritime security missions and green offshore renewable energy? We’re looking for sharp talent with solid experience in content creation, social media engagement, and campaign management to help us continue to grow as a leader in deployable autonomous maritime systems for government and commercial customers.

You’ll use your skills in digital and email marketing materials in a work environment that’s fast-paced, collaborative, and on the cutting edge of maritime technology. We are looking for a passionate Digital Solutions Coordinator to join our growing Marketing team to focus efforts on digital graphics, video media, social media advertising, search engine marketing and optimization, and email marking personalization, customization, and content development.

This position is located in Groton, CT.

Responsibilities

The successful applicant must have experience in the following:

• Manage and implement Marketing calendars, developing scheduling and content for social media posts, press releases, video releases, and other digital channels.
• Develop and execute implementation of digital marketing strategies to increase brand awareness and engagement.
• Collaborate with staff to gather content and create engaging narratives that can be shared across various communications channels.
• Attending company events to photograph and report.
• Support digital content creation and maintenance by updating our website, updating collateral, and more.
• Align digital efforts with annual KPIs and OKRs while evaluating metrics and analytics to ensure effectiveness in overall marketing and integration with business objectives.
• Coordinate the implementation of digital solutions including website updates, email marketing campaigns, social media content, online advertising, and SEO/SEM efforts.
• Manage digital marketing assets, digital collateral, and digital content library.
• Development of tools and resources for successful salesforce activation.
• Identifying and creating strategies that support customer acquisition goals.
• Supporting the execution of annual brand plans, including marketing campaigns, new product launches, promotional plans, and distribution opportunities.
• Ensuring brand initiatives and implementation plans are being followed.
• Collaboration to create compelling and relevant content that resonates with target audiences and reinforces brand messaging and values.

Qualifications

2-5 years of experience in brand management, marketing, or similar field, in addition to:

• Bachelor’s degree or comparable work experience in Marketing, Design, or relevant field.
• Proficiency in social media management tools and analytics platforms.
• Experience in Adobe Creative Suite with a good eye for clean and compelling design.
• Experience in photo and video editing.
• Solutions-oriented creative thinker who can work independently.
• Excellent communication, collaboration, and project management skills.
• Takes initiative and demonstrates leadership and teamwork.
• Strong work ethic, excellent team player, and positive “can do” attitude.
• Proactively seeks additional opportunities to learn and expand knowledge.
• Proficiency in Microsoft Windows, Microsoft Word, Excel, and PowerPoint

Company Description:

ThayerMahan designs, builds, deploys, and operates autonomous sensing systems. In the defense market, our technology and operational approach enables effective and efficient maritime domain awareness in support of naval undersea warfare, homeland security, and protection of borders, natural resources, and undersea infrastructure.  In the commercial market, we support sustainable US Offshore Wind development through acoustic monitoring and noise mitigation to protect endangered marine species.

ThayerMahan is an international, ISO 9001:2015, ISO 45001:2018, and ISNetworld Certified company with experience in the Federal, military, and commercial marketplaces.  We received the HIRE Vets Medallion and the regional Chamber of Commerce Industry Innovator Award.

Why Work Here?

ThayerMahan is an exciting and special place to work. Our team employs the latest software, equipment, sensors, and platforms across an array of applications and programs. Collaboration, camaraderie, innovation, and respect are at the core of our culture and are reflected in everything we do. ThayerMahan team is a diverse and talented group of engineers, experienced operators, expert technicians, and senior researchers blended into a mission oriented, focused ecosystem of innovation.

ThayerMahan is an Equal Opportunity Employer and doesn’t discriminate on the basis of race, color, sex, national origin, sexual orientation, gender identity, religion, age, disability, genetic information, protected veteran status, or other non-merit factor.

Address

Groton, CT

USA

Industry

Business

Website

https://www.thayermahan.com/careers

What to Expect Next:

A member of our recruitment team will review your qualifications and, if interested, you will be contacted for an interview.